The tourism industry has suffered massive losses over the past two years due to the pandemic. But the latest statistics certainly look positive, suggesting a travel boom. After being indoors for so long, people are itching to travel. Here are some of the hospitality trends that are shaping the sector.
Regional travel boom
Travel restrictions during the pandemic have prompted an increase in staycations. After restrictions were eased, skyrocketing ticket prices, mandatory Covid testing and complex bureaucracies hindered international travel. People were craving a stress-free vacation without sticking to the strict protocols that come with traveling abroad. The trend of weekend getaways and trips to nearby places has changed the dynamics of travel. Homestays and independent villas have quickly created personalized spaces to accommodate the growing demand for local travel. . Other factors adding to the demand are sustainable travel and experiencing the beauty of local cuisine and culture.
leisure and workcation
From a digital content creator working on a blog post from a beach in Bali to a coding engineer from a hill station in Sri Lanka, technology is blurring the line between work and play. Gone are the days when employees were supposed to be most productive in cubicles. Architectural groups working on projects may be the most productive at the retreat. A “work from home” culture has amplified holiday travel, where employees travel for work and leisure. This creates an opportunity for the hospitality industry to focus and create blended vacation spaces that serve travel and leisure purposes. Millennials and Gen Z tend to prefer breage compared to older generations. Hotels and resorts can capitalize on this trend by offering local attractions and creating business-focused resources such as private his workpods and high-speed data, or all-inclusive packages. The idea is to transform hospitality spaces to accommodate hybrid travel.
virtual intrusion
Augmented Reality (AR) has emerged as an important marketing tool to change the way customers perceive their environment. computer technology. Guests were able to experience the look and feel of the hotel they were planning to stay at. The technology can be easily deployed via smartphones, tablets and headsets. Interactive hotel rooms, gamification, and augmented hotel environments are an ode to augmented reality.
Holistic hospitality
Today, travelers value health and well-being more. Preventive medicine and self-care are trends in travel. The wellness industry is his trillion-dollar business, and he positions the hospitality sector to accommodate travel with wellness. Upgrading the hotel’s health and wellness elements, creating sustainable architecture, using eco-friendly cutlery with healthy and gluten-free food options, and improving lighting and ventilation are all part of the spa services. not only to provide Hospitality Getaways offer guests a refreshing way to get close to nature. A holistic approach to hospitality means providing excellent service with a focus on mental and physical health.
Trends in the hospitality sector are constantly changing and organizations need to keep up with the latest trends to attract and retain customers. The nature of the hospitality sector is challenging, demanding greater innovation every day.
(Husain Khatumdi is Managing Director and Co-Founder of Ekostay)
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