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With the aim of responsibly owning the environment we live in and building a better, greener and cleaner future for future generations, Titan Company has planted more than 100,000 trees and Announced the launch of the ‘Go Green’ initiative to trace India’s green journey. To bolster its commitment to this sustainable movement, Titan’s ‘Go Green’ initiative has launched its own through running a marathon relay with a collective pledge to plant trees along the route from Pantnagar to Bengaluru. I kickstarted it by the method of

Under the “Go Green” comprehensive initiative, Titan Company will conduct a series of tree planting campaigns to encourage employees and their families to work with NGOs, “BiotaSoil Foundation”, Tata Motors and Tata Power to plant trees.

Titan Company is very committed to environmental sustainability and has always made consistent efforts to achieve an eco-friendly life and lifestyle. Titan has also extended its commitment to anyone in public to plant trees and encourage their growth, thereby contributing to Titan’s sustained initiatives. Titan invites volunteers to join him on Titan’s ‘Go Green’ journey in his three easy ways:

#1 Join a tree planting drive

#2 Sponsor one or more trees

#3 Make vows and make small big changes

Since its inception, Titan has launched various sustainability initiatives.

• Over 75% of the energy needed to build Titan comes from wind and solar.
• Through recycling and reduction, Titan has saved thousands of liters of water and continues to reduce fresh water consumption in its manufacturing units.
• Titan has and is building two giant tanks in Hosur that will store 1.4 million liters of rainwater.
• Titan’s CSR efforts have regenerated lakes, built erosion control dams, planted thousands of trees across the country, and planted Miyawaki Forest.
• We have rejuvenated the large lake near our headquarters, restored the water body, and also rejuvenated the small water body of Pantnagar.

Speaking at the launch, CK Venkataraman, MD, Titan Company Limited, said: “Go Green is a knowledge- and practice-based act in pursuit of oneness with Mother Earth. Living sustainably, making environmentally responsible decisions, and adopting environmentally friendly alternatives. Doing what we do and leading a green lifestyle is the only way forward.This initiative was launched with the aim of influencing and instilling sustainable thinking through collaborative pledges. “

Mr. NE Sridhar, AVP & Head, Corporate Sustainability sharing his views at the launch, “At Titan Company, we have always taken a conscious and consistent approach to embed sustainability into our end-to-end operations. As a responsible organization, we work with our partners and stakeholders to ‘Go Green’ By launching the initiative, we aim to raise awareness of climate change and encourage the adoption of processes and practices that promote sustainability. ”

To learn more and join Titan’s ‘Go Green’ initiative – https://gogreen.titancompany.in/

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